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WDB Cares presents...
Shine Bright Growth Accelerator Program sponsored by Shine Bright Community Center
Join us for a FREE 6-Week Business every Wednesday starting September 23rd from 5:30pm to 7:30pm (IN PERSON) and take your business to the next level!
Program is in Person Discover Shine Bright Center 8560 S Cottage Grove Ave Chicago, IL 60619
Scale and Sell!
Business Accelerator — Volume 2
FROM IDEA TO ACTION TO REVENUE.
Do you have a product or service that you're ready to launch, grow or sell more of?
It's time to stop sitting on the idea and start putting it into action.
SCALE & SELL: Business Accelerator — Volume 2 is a hands-on, 6-week business growth experience designed to help entrepreneurs take one specific product, service or opportunity and build a focused strategy to bring it to market, reach more customers and generate revenue over the next 90 days.
Throughout the program, we'll combine business strategy, branding, marketing, financial planning, technology and practical tools to help you move from IDEA → PLAN → EXECUTION → REVENUE.
Returning participants are encouraged to come back—and new entrepreneurs are welcome too.
VOLUME 2 IS ABOUT ACTION.
Our first Business Accelerator focused on strengthening the foundation of your business.
Volume 2 takes it a step further.
This time, we aren't trying to work on everything in your business at once.
We're choosing ONE THING TO SCALE.
Maybe you have a new service you're ready to introduce.
Maybe there's a product you've been talking about launching for months.
Maybe you already have a great offer—but you need more people to know about it.
Maybe you need stronger messaging, better marketing or a clearer sales strategy.
Whatever you choose, you'll use the six weeks to build a focused plan around it and create the tools you need to take action over the next 90 days.
ONE PRODUCT OR SERVICE.
ONE CLEAR STRATEGY.
ONE 90-DAY PLAN.
This accelerator program will run for 6 weeks, offering intensive sessions designed to provide resources and create actionable plans to support the growth of small business owners.
Location Details Provided Upon FREE Registration!
What are you ready to scale?
This program is designed to help you take something real inside your business and move it forward.
You don't need another notebook full of ideas.
You need clarity around what you're selling, who you're selling it to, how much you need to sell, how you're going to market it—and what you're going to do next.
That's what we'll build together.
WHAT WE'LL FOCUS ON:
BRAND, MESSAGE & OFFER
Before you can sell more, people have to understand what you're selling.
We'll help you clarify your offer, identify the audience most likely to buy it and strengthen the message around your product or service.
You'll look at how your business shows up visually and determine what marketing assets you need to support your launch.
Get clear. Look professional. Make the offer easy to understand.
MONEY, MARKETING & SALES
A launch isn't successful just because it looks good.
The numbers have to make sense.
We'll break down your pricing, costs, revenue goals and sales targets so you understand what needs to happen financially for your idea to work.
Then we'll connect those numbers to your marketing strategy.
How many customers do you need?
How much do you need to sell?
Where will those customers come from?
What marketing activities will help you reach them?
The goal is to stop guessing and start making decisions based on real numbers.
TECHNOLOGY, SYSTEMS & EXECUTION
Having a strategy isn't enough if you don't have a system to execute it.
We'll introduce practical digital tools and technology that can help you organize your launch, develop marketing content, manage customer follow-up, automate repetitive tasks and stay accountable to your plan.
Technology—including today's intelligent business tools—will be incorporated throughout the program to help you work faster, think strategically and get more done.
The goal isn't more technology.
The goal is using the right tools to help you execute.
THIS IS A WORKING ACCELERATOR.
Come prepared to work ON your business during class.
Each week, we'll introduce a new strategy and then apply it directly to the product, service or opportunity you've chosen to scale.
By the end of the program, you won't just understand what you should do next.
You'll have already started building it.
YOUR 90-DAY SCALE & SELL PLAN
Everything we build during the accelerator will come together into your customized 90-Day Scale & Sell Plan.
You'll leave the program with:
A clearly defined product or service to scale
A stronger offer and value proposition
A defined target customer
Clear brand and campaign messaging
Marketing and promotional assets
Pricing and revenue goals
Sales targets and financial projections
A marketing and customer acquisition strategy
Recommended technology and digital tools
A launch or growth timeline
A focused 90-Day Scale & Sell Action Plan
The goal is simple:
LEAVE READY TO MOVE.
HAVE YOU PARTICIPATED IN OUR BUSINESS ACCELERATOR BEFORE?
COME BACK.
Volume 2 was intentionally designed to expand on the work from our first Business Accelerator.
If you participated previously, you'll have the opportunity to take the foundation you've already built and focus more deeply on execution, growth and revenue.
But you do not have to be a previous participant to join Volume 2.
New entrepreneurs who are ready to put in the work are welcome too.
NEW CLASS.
NEW TOOLS.
NEXT LEVEL.
WHO SHOULD PARTICIPATE?
SCALE & SELL is for entrepreneurs who already have an idea, product, service or business opportunity they are ready to move forward.
You don't have to have everything figured out.
You should, however, be ready to make decisions, complete the work between sessions and take action.
This program is ideal for entrepreneurs who are saying:
“I know what I want to do. I just need help putting all the pieces together.”
That's exactly what we're going to do.
MEET YOUR INSTRUCTORS
KEEANA BARBER
WDB Cares / WDB Marketing
Keeana Barber will lead participants through branding, messaging, marketing, sales strategy and the process of taking a business idea from concept to execution.
The focus will be on helping entrepreneurs create clear, marketable offers and practical strategies that can translate into real business growth.
CASSIOPEIA MEEKINS
TBM360
Cassiopeia will help participants strengthen the systems, technology and operational side of their growth strategy.
Participants will explore practical tools that can help them organize projects, improve workflows, manage marketing activity and execute more efficiently.
Together, the instructors will help participants connect:
STRATEGY + BRAND + NUMBERS + TECHNOLOGY + EXECUTION.
SPONSORED BY
PROGRAM PARTNERS
